Voted by People's Choice Awards as Best Fair/Rodeo in Mountain View County Area in 2008, 2009, 2010, 2011 and 2012


Sundre Rodeo and Race Association

Box 1218
Sundre, Alberta www.sundrerodeo.com
T0M 1X0

Dear Sponsor:

Thank you for your interest in the Sundre Rodeo and Race Association. Enclosed is a promotion package that includes information about our association and the wonderful history of our western heritage. Sundre is located along the banks of the Red Deer River, just over 100 kilometers northwest of the City of Calgary in the Rocky Mountain foothills. Sundre has showcased some form of rodeo for well over 80 years. Located on the “Cowboy Trail” (Highway 22) Sundre is proud to be one of the largest Rodeos in Alberta.

This year there will be opportunities for sponsorship that can meet your plans and budget. We are most blessed with sponsors that participate year after year as well as volunteers that contribute their valuable expertise and work efforts to bring about the four-performance rodeo production. Our desire to bring you the best rodeo for the dollar requires the support of valuable people like yourself and we ask you to look at this package and take advantage of the unique and valuable opportunities to promote your business.

Sundre Rodeo and Race Association is a registered society in the Province of Alberta and financial statements are available for any sponsor who wishes to look at them.

We hope you will take the time to review the enclosed options carefully and select the one that will best suit the needs of your business. If you have any questions or concerns regarding these options, please feel free to contact us.

Thank you for your time and consideration, and we look forward to working with you.

Sundre Rodeo Committee



Why Sponsor the Sundre Rodeo
and Race Association


ü First and foremost, a close community spirit characterizes the rodeo
world, and rodeo sponsors are included in this spirit. Your contributions
are greatly appreciated by all those involved in the sport; thus both
competitors and fans will consistently choose sponsors products
and services over any others.

ü The Sundre Pro Rodeo attracts a very large
number of local people as well as visitors
to the Sundre area.

ü Rodeo is becoming one of the most popular
sports in North America, and Sundre is one
of the most popular vacation spots in Alberta.
As this sport gains popularity, people will
travel to watch a well organized
high-profile rodeo such as the one that takes
place in Sundre. The grounds include a covered grandstand with plexi-glass windbreaks for rodeo fan comfort should inclement weather occur and the rodeo committee continually upgrades the grounds and facilities on an annual basis for fan, athlete and creature comfort.

ü Rodeo presents tremendous opportunities for businesses to gain exposure
and reach an expanding and under-utilized market.

ü Sundre is situated just 100 kms. north of Calgary and is close enough to
support a large number of business commuters to the city.


Please consider these reasons as you read our Sponsorship Options


Sponsorship Options
Chute Gates

Benefits and Opportunities:
The Sundre Rodeo and Race Association grounds have eight bucking chute gates and one timed event chute gate for sale. Signs on these gates promoting local businesses have proven to be successful. As well as being clearly visible from all of our grandstands and our on-grounds beer
garden, the chutes are always referred to by the sign they bear throughout the rodeo.

The eight bucking chutes demand a lot of attention as they are used for the three major rough stock events; bareback, saddle bronc and bull riding, as well as novice bareback, novice saddle bronc, boys steer riding and other added events for all four rodeo performances. All of these animals leave the arena through our “out gate”, which we offer as another sponsorship option.

Chute # 9 is also available at the “timed event” end of the arena. This chute will be the center of attention throughout the timed events as every calf tie down, steer wrestling and team-roping competitor take their stock from here in all four-rodeo performances.
We offer these gates on a first come, first served basis; so don't delay in responding to this attractive promotional option.

Chutes 1 - 8 & “out gate” sell for $1500 each,
Chute 9 sells for $3000
Included in this promotional option, Sundre Rodeo and Race Association offer you two passes for each of the four performances at the rodeo, so you can come and see your sponsorship in action.

Contact Jack Nichol 403-638-8255   www.sundrerodeo.com
email – jmnic@telus.net


Sponsorship Option
Platinum Sponsor
$5000 +

Benefits and Opportunities:
For sponsoring our rodeo this year, you will receive recognition with a flag bearing your business name by one of our “Go Wild, Go West” drill team participants, in the grand entry, the Saturday morning parade through town and several times throughout each four rodeo performances. Your business will also receive promotion in the program listed each day in bold letters and your company logo displayed on our scoreboard during our four performances. Your company name will be mentioned as a major sponsor of our rodeo on central Alberta radio stations.

Included in this option you will receive the following:
ü 6 Sponsor passes for each performance of the rodeo in VIP infield seating
ü 6 passes to Saturday night cabaret
ü A contestant BBQ at the Rodeo Grounds - Friday afternoon between slack and evening performance
ü Prominent exposure of your business on our website with links to your site
ü Promotion in rodeo program
ü Promotion on flags in grand entry, parade and “Go Wild, Go West” drill team in all rodeo performances (flag provided by sponsor.)
ü Your company logo displayed on scoreboard during the rodeo
ü Promotion as a sponsor of our rodeo on central Alberta radio stations

Sundre Rodeo and Race Association will make flags available Through the Flag Shop in Calgary to ensure all flags meet specifications. If you already own a flag, check with us to see if it will meet our requirements.
Contact: Jack Nichol 403-638-8255 jmnic@telus.net www.sundrerodeo.com


Sponsorship Option
Gold Sponsor - Major Event
$3000 - $5000

Benefits and Opportunities:
For sponsoring a major event at our rodeo this year, you will receive recognition with a flag bearing your business name by one of our “Go Wild, Go West” drill team participants, in the grand entry, the Saturday morning parade through town and several times throughout each four rodeo performances. Your business will also receive promotion in the program listed each day in bold letters indicating the event you sponsored and your company logo displayed on our scoreboard during our four performances. Your flag will also lead the day’s winner in your sponsored event around the arena in a victory lap. And of course, during your sponsored event, the announcer will mention your name. Your sponsorship will also include the trophy buckle, so you will receive a picture of your presentation to the winner.

Included in this option you will receive the following:
ü 4 Sponsor passes for each performance of the rodeo in VIP infield seating
ü 4 passes to Saturday night cabaret
ü A contestant BBQ at the Rodeo Grounds - Friday afternoon between slack and evening performance
ü Prominent exposure of your business on our website with links to your site
ü Promotion in program and score board
ü Promotion on flags in grand entry, parade and victory lap (flag paid for by sponsor)
ü Picture of presentation to the event winner
ü Promotion as a sponsor of our rodeo on central Alberta radio stations.

Sundre Rodeo and Race Association will make flags available Through the Flag Shop in Calgary to ensure all flags meet specifications. If you already own a flag, check with us to see if it will meet our requirements.
Contact: Jack Nichol 403-638-8255 jmnic@telus.net www.sundrerodeo.com


Sponsorship Option
Silver Sponsor
$1250 - $3000


Benefits and Opportunities:

Being a silver sponsor at our rodeo gives you the freedom to choose where you wish to see your sponsorship money go. As well as some of the minor events, you may wish to check the list at the back of this package for other options available for sponsorship. Designating where your sponsorship money goes will give you recognition at the rodeo via the announcer as well as promotion in the program.


Included in this option you will receive the following:

ü 2 passes for each performance of the rodeo
ü 1 Rodeo jacket
ü Promotion in rodeo program
ü 2 passes to Saturday night cabaret
ü Picture if applicable


Contact: Jack Nichol 403-638-8255 jmnic@telus.net
www.sundrerodeo.com




Sponsorship Option
Bronze Sponsor
$750 - $1250


Benefits and Opportunities:

Being a bronze sponsor at our rodeo also allows you to choose where you want your dollars to go, as well as receiving promotion in the rodeo program and on the table tents in our local restaurants and businesses during rodeo week.


Included in this option you will receive the following:

ü 2 passes for each performance of the rodeo
ü 2 passes to Saturday night cabaret
ü Promotion in program
ü Picture if applicable.


Contact: Jack Nichol 403-638-8255 jmnic@telus.net
www.sundrerodeo.com




Sponsorship Option
Copper Sponsor
$400 - $750


Benefits and Opportunities:

Being a copper sponsor at our rodeo allows you to get in on the action for a very small contribution.


Included in this option you will receive the following:

ü 2 passes for each performance of the rodeo
ü 2 passes to Saturday night cabaret

Contact: Jack Nichol 403-638-8255 jmnic@telus.net
www.sundrerodeo.com



Additional Sponsorship Options:


Silver Options: Bronze Options:

Stock (4) (SB, BB, BR, SW) Novice Bareback
Announcer (2) Novice Saddle bronc
Ambulance (2) Rodeo Secretary
Tie down Calves Boys Steer Riding
Team Roping Steers Cow Milking
Bullfighter Sound System for Rodeo
Fireworks (2) or Fireworks (3)

The above sponsorship options will be handled on a first come first served basis.



Please Note:
**Sponsorships of any amount are welcome and depending on the amount, passes to rodeo performances will be given to sponsors.

Contact Jack Nichol 403-638-8255 jmnic@telus.net

www.sundrerodeo.com